FIFA World Cup Tickets: FIFA President Gianni Infantino expressed his enthusiasm for JTBC’s exclusive broadcasting rights for the 2026 and 2030 World Cups. Aiming to deliver an exceptional viewing experience for Korean fans. Meeting with Hong Jeong-do, vice chairman of the JoongAng Group. At JTBC’s headquarters in Seoul, Infantino emphasized the value of the partnership.

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FIFA World Cup Tickets: Historic Broadcasting Partnership

Which also includes broadcasting rights for the U-20 World Cups in 2025 and 2027. This new contract is historic, as it marks the first time a non-terrestrial broadcaster in Korea will air the World Cup. Previously handled by KBS, SBS, and MBC. We’re excited about this partnership and its potential to bring top-tier football to Korean fans. Infantino shared, expressing confidence in JTBC’s ability to capture the excitement of the tournaments.

Notably, the expanded 2026 World Cup will feature 48 teams, while the 2030 tournament commemorates the centennial anniversary of the World Cup, making JTBC the exclusive Korean broadcaster of these landmark events. During their meeting, Hong presented Infantino with two custom jerseys featuring 26 and 30, representing the respective World Cup years.

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Infantino Celebrates Historic FIFA 2026 Korea DealInfantino Celebrates Historic FIFA 2026 Korea Deal

FIFA World Cup Tickets: JTBC’s Vision for an Enhanced Viewing Experience

Hong expressed JTBC’s commitment to providing viewers with an unforgettable experience through cutting-edge technology and fresh perspectives. Infantino also met with officials from the Korea Football Association (KFA), including KFA President Chung Mong-gyu, to discuss the state of Korean football. At the KFA House, he praised the association’s autonomy in decision-making, despite recent criticisms over the appointment processes of national team coaches Hong Myung-bo and his predecessor, Jurgen Klinsmann.

Infantino’s remarks underscored FIFA’s support for the KFA’s independence, a stance contrasting with some criticism from Korean fans and lawmakers who claim that KFA did not follow proper procedures in these appointments. Critics argue that KFA Technical Director Lee Lim-saeng bypassed the National Team Committee, which typically handles managerial selections, to appoint Hong independently.

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Infantino Celebrates Historic FIFA 2026 Korea DealInfantino Celebrates Historic FIFA 2026 Korea Deal

FIFA 2026 Tickets: Government Investigation into Procedural Violations

Similarly, Klinsmann’s appointment was alleged to be unduly influenced by Chung, who reportedly encouraged then-National Team Committee Head Thomas Muller to select Klinsmann even before the committee convened. According to a Ministry of Culture, Sports and Tourism investigation, the KFA board did not formally approve Klinsmann’s appointment, raising procedural concerns.

Inspector General Choi Hyun-joon stated that the ministry would recommend sanctions against Chung for these alleged violations. Although the investigation is ongoing, it remains uncertain whether its findings will affect Hong’s position, given that he has already led the team to three wins and one draw in the 2026 World Cup qualifiers. JTBC’s exclusive contract builds on its previous success in securing broadcasting rights for four Olympic Games from 2026 to 2032.

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Football World Cup Tickets: Milestone for Korean Media in Sports Broadcasting

Reinforcing its reputation as a leader in sports media. Hong noted that these partnerships with FIFA and the International Olympic Committee highlight JoongAng Group’s global competitiveness and vision. We’re focused on delivering the joy of sports to viewers and creating lasting memories, he said, emphasizing a commitment to collaboration with partner companies to elevate the viewing experience.

As the World Cup expands and Korea deepens its engagement with international sports, JTBC’s role as a broadcaster represents a milestone in Korean media. With Infantino’s endorsement and KFA’s continued efforts to foster Korean soccer, Korean fans can look forward to a more immersive and dynamic experience of the world’s biggest sporting events.

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